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Latest News and Information

Creating an Effective About Us Page

Creating an Effective About Us Page

It can be difficult to figure out exactly how to go about creating an effective About Us page, and there are few clear-cut requirements. Obviously, information about where the business is located and how people can contact you is necessary, but not enough. Some...

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Tips on Starting an Advertising Campaign

Tips on Starting an Advertising Campaign

You're ready to move forward with advertising your business. How do you decide what media source to use? What digital platform works best? How much should you appropriate in your budget? You want to be sure that your campaign is successful. Here are three...

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What the Heck is Content Marketing?

What the Heck is Content Marketing?

With the ever-increasing use of the internet, companies are constantly trying to stay informed of up-to-date practices while simultaneously reaching out to new customers and pleasing existing customers. Article after article on the internet refers to content...

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Trends in TV News

Trends in TV News

The now-nostalgic image of turning on the nightly news after dinner and catching up with the world is a fading memory of a bygone era. Now there is no "catching up" with the news because the news never stops. It's a 24-hour cycle where an increasing number of outlets...

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Instagram for Your Business: Tips to Up Your Game

Instagram for Your Business: Tips to Up Your Game

With millions of users worldwide, Instagram provides an excellent option for marketing. However, simply creating an account and posting advertisements is not enough. If you’re looking for ideas on how you can leverage this platform while growing your account, use...

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Understanding the Role of Color in Graphic Design

Understanding the Role of Color in Graphic Design

An effective graphic design is achieved through a combination of critical elements like color. Color is an element of art created when a light spectrum strikes an object and reflects back to the eyes. Whether it's a company logo, cards, or any other piece of art,...

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